That changed everything.
I have spent two decades studying what actually makes the human body stronger, leaner and more resilient. Not what sells — what works. I built the Peak Performance Protocol, a corporate wellness programme active in the United Arab Emirates. I have coached executives, athletes and thousands of men who wanted to perform at the highest level.
And then, somewhere in my late thirties, I noticed things starting to slow down. Recovery took longer. Energy was less predictable. Being a researcher by nature, I dug into the science. Not the surface level content — the real research. Biological age. VO₂max as a mortality predictor. NAD+ depletion. The data that most coaches never read.
Then Victor was born. Three years ago. And everything changed.
Then Tudor arrived this year. And everything changed again.
Everything I had studied, practised and taught needed to come together into one system. A protocol you live by — not a programme you follow for 12 weeks and forget. That is what this Arsenal is. Every tool here was built because I needed it first.